Digital Da'wah by an Al-Azhar Female Student: A Content Analysis of Contemporary Fiqh for Women on Jahidah Farhati's Instagram Account

Abstract

The rapid development of social media has transformed the dissemination of Islamic preaching (da'wah), particularly in delivering contemporary women's jurisprudence (fiqh) content. This study aims to analyze the profile of Jahidah Farhati's Instagram account as an Al-Azhar University student, examine the typology and accuracy of her women's fiqh content, and explore its role in promoting Islamic legal literacy among Muslim women in the digital sphere. This research employs a qualitative approach using content analysis. Data were collected through documentation of Instagram Reels, account profiles, video transcripts, and relevant literature, including the Qur'an, Hadith, classical Islamic texts (turats), contemporary fatwas, books, and scholarly journals. The findings reveal that Jahidah Farhati has successfully developed a digital da'wah model that integrates Islamic scholarly authority with engaging digital communication strategies. Her content is firmly grounded in authentic Islamic legal sources, contextually relevant, and responsive to contemporary women's fiqh issues. Furthermore, the use of Instagram Reels has proven effective in enhancing women's fiqh literacy, encouraging the practice of tabayyun (information verification), and strengthening women's religious authority in the digital space. This study concludes that integrating sound Islamic scholarship with effective social media utilization represents a strategic and impactful approach to Islamic preaching in the digital era.